Atlassian becomes title sponsor of Williams F1 team

You got a fast car and I want a Jira ticket to the F1: Atlassian becomes Williams Racing name sponsor
Atlassian’s branding will feature prominently on the FW47 race cars driven by Alex Albon and Carlos Sainz for the 2025 season
Williams lands historic sponsorship deal with Atlassian
Williams has just secured its biggest sponsorship deal ever, teaming up with Australian software giant Atlassian. From the 2025 season, the team will officially be known as Atlassian Williams Racing, marking a major shift in the squad’s branding and financial backing.
Atlassian becomes title sponsor of Williams F1 team
The Williams Formula One team announced a long-term title sponsorship with Australian technology company Atlassian on Tuesday to help their fight to rise back up the grid.
Williams pins F1 ‘comeback plan’ on Mike Cannon-Brookes’s Atlassian
Mike Cannon-Brookes is the latest Australian billionaire to muscle into Formula One, with his software juggernaut Atlassian becoming the new title sponsor for Williams as the F1 team as it embarks on a “comeback plan” after hitting the skids.
F1 Team Announces Huge Title Sponsorship Deal As New Name Revealed
Williams Racing has rebranded as Atlassian Williams Racing following a record-breaking title sponsorship deal.
Atlassian, Williams announce title partnership
Williams is joining forces with Atlassian . This partnership unites two organisations driven by teamwork: Atlassian’s AI-powered collaboration software empowers teams of 10 to 1
Williams F1 introduces new title partner ahead of 2025 season
They will also have a new title partner whose branding will be prominently featured on that livery. Today Williams announced that software company Atlassian is the team’s new ti
Williams land Atlassian as new title sponsor in F1 comeback boost
The Williams Formula 1 team announced a long-term title sponsorship with Australian technology company Atlassian on Tuesday to help their fight to rise back up the grid.
Williams F1 Team Confirms Name Change with Huge New Partnership
Williams Racing has announced they are changing their name to Atlassian Williams Racing thanks to a new long-term partnership with Atlassian. Known for being t
Williams and Atlassian Announce Title Partnership to Form Atlassian Williams Racing
Williams Racing and Atlassian are thrilled to announce a long-term title partnership that will usher in a new era for the iconic Formula 1 team as Atlassian Williams Racing. Williams, the joint-second most successful team in F1 history with 114 wins,
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Williams secures huge new Atlassian title partnership deal
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