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WPP sent jitters across Madison Avenue with an unexpected profit warning Wednesday. The threat of AI isn't helping.
WPP PLC closed 54.09% below its 52-week high of £9.03, which the company achieved on December 9th.
Campaign understands there has been high-level contact between the two companies. by Gideon Spanier and Bärbel Egli-Unckrich ...
Like-for-like revenues (excluding pass through costs) are expected to drop between 3% and 5%, the FTSE 100 advertising giant ...
British ad group WPP slashed its profit guidance after some big clients left, others cut spending and new business dried up ...
The London-listed company is grappling with client defections and the rise of artificial-intelligence.
WPP PLC closed 53.40% below its 52-week high of £9.03, which the company reached on December 9th.
Mindshare, Wavemaker and EssenceMediacom took the top three slots as digital's share hits 52% across agencies.