The next evolution in the streaming wars? It’s a new spin on the old cable TV model: cross-company bundles of streaming services. Consumers like bundles, especially if they’re getting a price break.
Editors note: Multiple-time founder and media exec Joe Marchese is co-founder and general partner at venture capital fund Human Ventures. Jonathan Bing is a communications executive who has held ...
Paul Lee explains why streaming subscriber churn is "really, really corrosive" and why it is all about ensuring a great consumer experience. By Georg Szalai Global Business Editor Andrew Georgiou, ...
New subscribers "are harder to find, which makes retention all the more important," says a study from research firm Ampere Analysis. By Georg Szalai Global Business Editor With the competitive ...