The reaction has not been favorable. In its most recent ad campaign, the company has tweaked its marketing strategy to reflect this. While the Silicon Valley unicorn (currently valued around $30 ...
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The battle between Airbnb and its critics is heating up on the televisions of New Yorkers and Washingtonians. Airbnb is facing a "mid-six figure" TV advertising attack launched on Tuesday by ...
Airbnb has said it will make a permanent cut in the amount it invests in marketing after slashing its outlay by more than half during the Covid-19 downturn and still generating 95% of the same online ...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Will Airbnb Take The Trip? Marriott, Uber, Tripadvisor, Expedia and others in the hotel and hospitality category have ...
Airbnb is trying to win on brand with a reduced reliance on Google while the smaller Vrbo embraced YouTube big-time, and will spend, spend, spend to advantage. Vacation rental brand Vrbo has seemingly ...
Airbnb isn't going down in New York without a fight. The home-sharing company on Tuesday sent a letter to New York Governor Andrew Cuomo, the speaker of the New York State Assembly and the New York ...
Airbnb roughly halved its performance marketing spend in the first three months of 2021 as the impact of its permanent shift towards brand marketing took effect. The online holiday and property ...
Airbnb joins other brands in freezing marketing spending to lessen the financial blow brought on by the coronavirus pandemic. While businesses across the board are grappling with economic disruptions ...
Photo Credit: An eco-friendly Airbnb on Mayne Island, BC, Canada. These unique places to stay built Airbnb's brand, but can it maintain that image as it grows? Airbnb Online travel shoppers are ...
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Airbnb hosts are advertising "coronavirus-free" stays in an effort to attract anxious travelers as the coronavirus outbreak grows in the US. Listings everywhere from Colorado to Ohio are boasting ...
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