You're about to launch your company and spend a pretty penny on logo design. You want shoppers to perceive your brand as young, trendy, and cool. "But what kind of logo design goes along well with ...

People tend to perceive symmetrical shapes as more attractive and preferable, in comparison to asymmetrical ones. As such, it is not surprising that brand managers favor using symmetrical logos. But, ...

Logos are one of the most important element of a company’s visual identity. They are centrally featured on websites, storefronts, products, and advertisements. They are used to up awareness and boost ...