You might be able to buy a dedicated track car for far less than you'd guess. Here's what people are paying for this ...

Car manufacturers, especially sports car manufacturers, are in a constant balancing act, trying to make cars that are as purpose-built as possible while still being livable. Ariel, with the latest ...

If there's a people's champion in the extreme automotive performance marketplace, it's the Ariel Atom. Conceived as the LSC (Lightweight Sports Car) for a student project at Coventry University UK in ...

Pound for pound, price for performance, there has never been a more focused production sports car than the Ariel Atom – and the new Atom 4 takes things up a notch. With a 320-hp engine, and ...

Looking at this very extreme creation, the first thing that pops into mind is the long-gone Plymouth Prowler, the model engineered by Chrysler in the late '90s as an ode to the hot rod scene that, ...

The day could have ended very badly for a rider, the driver of an Ariel Atom and the driver of a third car, but this time, all three have been incredibly lucky. The video you’re about to see after the ...

You don't so much drive an Ariel Atom as shotgun it through the landscape. Wind goes up your shorts. Bugs go down your gullet. Gravel, freed from the bonds of gravity by the Atom's passing vacuum, ...

We never pictured the Ariel Atom as a police car, but now that Ariel Motors has actually equipped one with all the appropriate police gear, it makes perfect sense. It's light, it's highly visible, ...

This car will literally bend your face. It will also be the most fun per dollar you ever spend in your pre-retirement years. You need only watch the video after the jump to see that. With a ...