Almost one year ago, research highlighted what we’d all been thinking: with autonomous vehicles, in-car sex would become a common occurrence, even when the cars were in motion. BMW is here to get ...
Both BMW and MG have run afoul of the U.K.’s advertising authority over ads that make claims about their vehicles’ emissions. Intriguingly, the rulings appear to mark the first time the agency has ...
BMW’s idea of funny is not its own customers’ idea of funny. Marketing for the upcoming BMW iX has hit another snag with the release of an ad called “A History of Generations.” The ad was released to ...
Are you a print subscriber? Activate your account. 1 day 8 hours ago By Ad Age Studio 30 - 1 day 13 hours ago By Ad Age and Creativity Staff - 1 day 19 hours ago 2 days 2 hours ago By Ewan Larkin - 2 ...
A new BMW ad will feature a different Ultimate Driving Machine -- one that’s not powered by an engine. It’s powered by Josh George, a Paralympian Track and Field athlete competing for Team USA using ...
A radio ad for a BMW car has been banned after a listener complained that sound of the engine revving was “irresponsible”. The ad for the BMW M brand, heard in March, opened with the revving sound of ...
The Super Bowl isn’t until Sunday, but Super Bowl commercial creators are already entertaining fans. BMW’s 60-second “Talkin’ Like Walken” ad, which was released earlier this week on YouTube, shows ...
The spot, which was created to promote the brand’s 1 Series model has been banned because it contained a voiceover that said: "Oncoming traffic is never dazzled and you can keep your hands on the ...
In the UK, apparently, regulations about radio spots for car companies prohibit the sound of a revving engine. BMW’s M brand felt the sting of that rule this week when one of its ads was banned by the ...
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