Text message marketing is a powerful tool for reaching your customers. See some SMS marketing examples and adapt them to your ...

I once almost lost a six-figure contract because I missed an email. Luckily, I said “almost.” For some reason one day, I decided to check my junk folder. I had no reason to, except that apparently ...

Discover how text message marketing helps drive customer engagement and increases purchasing, plus tips on which SMS services to use.

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. A text survey, also known as a Short Message Service ...

Business text messaging has continued to affirm its role as a staple in customer engagement. The question we continue to face is: Which strategy is most effective? Historically, short codes served as ...

Businesses are increasingly using text message marketing, also known as short message service (SMS) marketing, to reach customers and prospects. While incorporating SMS marketing into your overall ...

Everyone is familiar with the old adage, “the customer is always right.” This motto, pioneered by retail magnates Harry Gordon Selfridge, John Wanamaker and Marshall Field, prioritizes customer ...

Most people own mobile devices and are familiar and comfortable with texting. But texts have gone beyond personal communication. Today, many consumers have opted into receiving texts from companies ...

Large-scale and mid-sized enterprises and businesses are increasingly adopting — and offering — software-as-a-service platforms as they seek to increase their revenue and parlay their growth into ...