CNN

Coke’s first new permanent flavor in years adds a spicy twist

Coke has a problem: People are increasingly seeking out water, seltzer and other flavored drinks and treating the 137-year-old soda as, well, a treat. To counteract the trend, Coca-Cola over the past ...
New York Post

Coca-Cola unveils its first limited-edition holiday soda in 5 years

The new drink is a seasonal twist on the classic soda that delivers “comfort, refreshment and festive joy” in time for the holiday season. The flavor was “created to capture the simple joys that make ...
New York Post

Coca-Cola is reviving one of its most iconic products for ‘nostalgic’ Gen Z

Fans will be soda-lighted. Coca-Cola is reviving its iconic “Share a Coke” campaign for the first time in over a decade — this time targeting a younger audience. Starting in April, Coca-Cola cans and ...
The New York Times

Coca-Cola’s Holiday Ads Trade the ‘Real Thing’ for Generative A.I.

The company’s nostalgia-filled commercials are a holiday tradition, but this year’s ads are facing backlash for dipping into the uncanny valley. By Alex Vadukul With temperatures dropping, nights ...
Today

Coca-Cola Releases Another AI-Generated Holiday Ad, Despite Last Year’s Backlash

Coca-Cola is doubling down on AI. On Nov. 3, Coca-Cola released its latest “Holidays Are Coming” ads on YouTube, and for the second year in a row, some of them are generated with artificial ...