If ever there was an industry that needs to be resilient, it’s retail. And more than ever, after two years full of challenges from Brexit, to the pandemic, the U.K.’s cost of living crisis and the ...

Financial firms are in the midst of planning their 2024 marketing and sales strategies and are grappling with an increasing amount of new marketing technologies, engagement approaches and marketplace ...

Marketing is an essential part of growing a business. It's not enough to create a great product or service. If you don't have consumers coming across your offer, you can't increase sales. From my ...

Sales and advertising are often associated with marketing. While these are an important part of marketing, there is a horde of other tools and tactics. These tools help to enhance your business’s ...

Opinions expressed by Entrepreneur contributors are their own. According to scholars’ research, customers possess tangible and intangible assets such as apprehensive networks, persuasion tactics, ...

Opinions expressed by Entrepreneur contributors are their own. Email has existed for over five decades, and its prominence is only growing. Not only do we use it extensively at work, but as a ...

Warner Bros. Discovery, today announced a new strategy and structure for its advertising sales organization and leadership team under Jon Steinlauf, chief U.S. advertising sales officer. Big media has ...

Appoints Michael Becker as Vice President, Head of Sales & Marketing, unifying global business development and brand strategy ...

She will focus on consultative sales and strategic partnerships to create workspaces that enhance productivity, brand, and culture – with a special focus on the A&D community. Additionally, her ...