BERLIN (Reuters) - Scarred by a public relations thrashing over its "Dieselgate" scandal, Volkswagen is planning an image offensive, and its "Das Auto" global advertising slogan is an early casualty.

Volkswagen will drop ‘Das Auto’ from all forthcoming advertising campaigns, according to a Reuters report. It will no longer appear underneath the Volkswagen logo, with the word ‘Volkswagen’ appearing ...

Scarred by a public relations thrashing over its 'Dieselgate' scandal, Volkswagen is planning an image offensive, and its "Das Auto" global advertising slogan is an early casualty. Scarred by a public ...

BERLIN (Reuters) -- Scarred by a public relations thrashing over its diesel emissions cheating scandal, Volkswagen is planning an image offensive, and its "Das Auto" global advertising slogan is an ...

Volkswagen plans to start its public-relations campaign to try to recover from the diesel-emissions scandal by booting its ad slogan "Das Auto." Such a simple slogan, around since 2007, is hardly ...