Strategic management deals with the long-term goals of a business rather than the day-to-day operations. These plans often make projections that extend three to five years out. In addition to creating ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Opinions expressed by Entrepreneur contributors are their own. Strategic planning is an organization’s process of defining its strategy or direction and making decisions on allocating its resources to ...

Those who are just starting a business can be confused by the differences between a marketing plan, marketing strategy and marketing campaign. Understanding the need for a marketing strategy in your ...

As CEOs plan for 2026, uncertainty and rapid change can make it easy to get stuck in incremental thinking. From persistent ...

It has been said that if you are not planning to succeed, you’re planning to fail. A lack of planning will lead to the demise of an organization, especially the fire service. Strategic planning is one ...

Turn your strategic plan into a specific operational plan with these steps and examples. An annual plan is an operational plan that indicates specific goals and objectives for a particular program or ...

James Chen, CMT is an expert trader, investment adviser, and global market strategist. Andy Smith is a Certified Financial Planner (CFP®), licensed realtor and educator with over 35 years of diverse ...

As noted in the first article in this series, IT disaster recovery (DR) strategies and procedures help organisations protect their investments in IT systems and infrastructures. The essential mission ...

Founder at M16 Marketing and a Forbes Agency Council member. He's a leading marketing technologist on a mission to create success stories. Content marketing works best when you have a well-defined ...

Every firm has something that it calls a market strategy. Unfortunately, many market strategies are ineffective and almost guarantee failure. Market strategies that really work always have the ...

I’m a process builder. Call me a process-a-holic. I’ve created processes for just about everything from simple templates for use after coaching sessions to complex cataloging for my wine collection.