Razor maker Gillette has launched a new ad campaign to get men to take a second look at toxic masculinity in the age of #MeToo and bullying. The nearly two-minute video shows men watching news reports ...
For three decades Gillette has used the tagline, “The Best A Man Can Get.” Now, they are building a new campaign around the #MeToo movement. The ad opens with audio of news about the #MeToo movement, ...
Gillette is making waves for its new ad that draws inspiration from the Me Too movement. The razor company is long known for its "The Best A Man Can Get" slogan, but now they're asking "Is this the ...
Now, Procter & Gamble, the maker of Gillette, is out with a new ad, "We Believe," that challenges the image of masculinity it once promoted. The consumer goods company, whose net sales totaled $66.8 ...
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It’s great to see an issue Token Man has been discussing for some time on the national agenda - it’s an important subject often ignored - and we applaud Gillette for bringing it to the fore. At our ...
To continue reading this content, please enable JavaScript in your browser settings and refresh this page. The anchor of the campaign is a short, two-minute film ...
WEST LAFAYETTE, Ind. — Gillette’s controversial advertisement denouncing toxic masculinity earlier this month had the look and feel of a Super Bowl commercial, yet the men’s hygiene supplier came out ...