Ferrero’s $3.1 billion takeover of WK Kellogg (K) marks its boldest expansion into the U.S. breakfast market, offering Ferrero Rocher owner shelf space for iconic cereals like Froot Loops, Frosted ...

BATTLE CREEK, MICH. — WK Kellogg Co expects improvement next year from its underperforming Special K ready-to-eat cereal brand, aided by a new marketing campaign. Five of WK Kellogg’s six largest ...

Italian confectioner Ferrero, known for brands like Nutella and Kinder, is buying the century-old U.S. cereal company WK Kellogg in a deal valued at approximately $3.1 billion. The Ferrero Group said ...

Cereal description: Rice and wheat flakes that are large, rough-hewn and speckled with dark dots that would probably cause most folks to phone their physician if they started showing up on their ...

Both Kraft Foods Group and Kellogg reported earnings the other week. While both of them reported weak sales and this affected their stock prices, Kraft's shares managed, on May 7, to regain the ground ...