Refresh of iconic logo and expanded brand package reflect mission, ensure children see themselves reflected in brand and optimize for digital platforms of today and tomorrow Arlington, VA, June 30, ...

Refresh of Iconic Logo Modernizes Brand to Better Connect with Viewers in the Digital Age PBS announced this week an update to its iconic brand, including a refreshed logo, bold color palette, custom ...

You’ve seen the PBS logo in the news a lot lately. The current logo—three facial silhouettes in white and blue—has remained largely unchanged since Tom Geismar, the cofounder of the canonical ...

Not until having children did I enter the universe of PBS Kids—the child-friendly arm of the Public Broadcasting Service. With 13.5 million TV viewers between the ages of 2 and 8—supplemented by ...