We may have a better idea of what apparel Tiger Woods will wear when he makes his next appearance, possibly at the Genesis Invitational next month. Earlier this month, the 15-time major champion took ...

Tiger Woods had a decision to make after his 27-year relationship with Nike came to a close at the end of 2023, and golf fans surely wondered what Woods would wear on the golf course when he returned ...

Sundays during golf season have been punctuated for over two decades by Tiger Woods sporting his red-polo-black-slacks Nike ensemble. So, suffice it to say, it's the end of a major fashion era now ...

Tiger Woods might still be donning his familiar red polo shirt, but the iconic golfer has taken a bold leap forward with a new logo and clothing line partnering alongside a different company that ...

Tiger Woods’ new clothing brand Sun Day Red has come in for criticism after the golfer encountered problems with sweat on the opening day of the PGA Championship. The 15-time major champion launched ...

They say a Tiger doesn’t change its stripes, but Woods may have to. According to a court filing, Tiger Woods’ apparel brand, Sun Day Red, has “unlawfully hijacked” the logo belonging to Tigeraire, a ...

There are moments when Tiger Woods is testing products when his otherworldly feel and perception becomes apparent—like noticing a miniscule air bubble underneath a golf grip or subtle differences in ...

Tiger Woods is putting a new spin on his classic golf course style by launching Sun Day Red, a clothing line named after his trademark championship look. After announcing on Jan. 8 that he is no ...

Add Yahoo as a preferred source to see more of our stories on Google. Tiger Woods has transformed The Genesis Invitational tournament into a marketing moment for his new clothing and lifestyle brand, ...

Tiger Woods has unveiled his new lifestyle brand and clothing line, called Sun Day Red, in the wake of his high-profile split with longtime sponsor Nike. At a news conference Monday evening in Los ...