Ariadna Galvez and Jorge Gomez of Dumont Bergman Bider explain the regimen for non-traditional marks in Mexico and globally, and ask what can be done for those that are not recognised under IP law In ...

Although China recognises non-traditional marks, it is still rare for them to secure protection. Nevertheless, the situation and the market are improving and applicants will one day be able to ...

They may only account for a tiny percentage of trade mark applications, but non-traditional marks have caused a lot of angst among brand owners, IP offices and judges worldwide. Later this month ...

In a 2018 rating of the 10 most valuable pharmaceutical brands, Roche® – a Swiss pharmaceutical company, with an estimated brand value of $6.9 billion – was named number one. According to ...