Last year it was a little boy with a big heart who left viewers misty-eyed in the John Lewis Christmas commercial. Today, as the department store unveils its new festive ad, they are banking on a ...

The first John Lewis Christmas ad to use the Elton John classic Your Song – albeit covered here by Ellie Goulding – features ...

This year’s festive offering is full of 1990s nostalgia – but are hedonistic raves really the spirit of Christmas?

The John Lewis Christmas ad about a relationship between a father and son has got everybody feeling festive. Released on Tuesday, the commercial features the tones of singer Alison Limerick and her 90 ...

The John Lewis Christmas advert has become as much a part of the festive season as tinsel and crackers. These adverts function as short films that don’t just sell products, they sell feelings. They ...

Five years after his first alternate John Lewis ad blew up, Sam Clegg is giving the most anticipated Christmas advert of the year a run for its money. The 27-year-old marketing specialist started ...