Partnership makes BrightLine's interactive formats available programmatically through PubMatic, linking engagement, locality, and commerce outcomes.

“Success in this new era requires CMOs to set clear strategic direction, adapt to AI-driven customer journeys, and focus on creating authentic, differentiated value. The CMO role is evolving from ...

Afiniti, a provider of artificial intelligence and customer experience optimization, has made its AI Pairing solution available on the NiCE CXexchange following the company's onboarding into the NiCE ...

Qlik Answers enhancement unifies analytics and documents with explainable, engine-backed reasoning, and MCP exposes Qlik to third-party assistants for trusted intelligence at scale ...

Additionally, Bombora's new Curated Ecosystem Audiences, which transform B2B data signals from Crunchbase, G2, Definitive Healthcare, and HG Insights, and others into addressable digital audiences, ...

Integration enables MNTN campaign data to flow directly into Northbeam to help marketers track, model, and prove how Performance TV drives results.

Treasure Data has made its Treasure Data AI Marketing Cloud, Treasure Data AI Agents, and Treasure Data Intelligent CDP available in AWS Marketplace, ...

NIQ, a provider of consumer intelligence, has earned a partner badge in TikTok's Media Mix Modeling (MMM) program as part of TikTok's Marketing Partners Program.

Synthflow AI, a conversational artificial intelligence platform provider, has launched the BELL (Build, Evaluate, Launch, Learn) Framework, an OpenAI-powered lifecycle system for deploying voice AI in ...

Pegasystems is partnering with Moody's to enhance customer lifecycle management (CLM) and know your customer (KYC) processes for financial services organizations.

IntelePeer's Smart suite of solutions, including SmartAgent, SmartOffice, and SmartAnalytics, are now available for multi-site outpatient radiology groups.

In the customer service realm, various studies have shown that call center agents are at a higher risk of suffering from mental health issues. One report suggested that more than 8 in 10 call center ...