Brand safety has de-monetised quality news by conflating journalism with harmful content and relying on crude keyword ...

Gemma Jones is editor at The Advertiser in Adelaide, Australia. She can be reached at [email protected].

Matthew Ipsan is senior vice president/chief digital officer at Community Newspaper Holdings, Inc., based in Montgomery, Alabama, USA, and a member of INMA’s North American board of directors. He can ...

Sinead Boucher is chief executive officer at Stuff, based in Wellington, New Zealand. She can be reached at @NZStuff.

Hank Winnicki is assistant managing editor/sports for Newsday, based in Melville, NY. He can be reached at [email protected].

Onno Wuelfers is executive director at Diario El Mundo, based in in San Salvador, El Salvador. He can be reached at [email protected].

Total access to all INMA reports on just-in-time topics, trends, and case studies ...

Total access to all INMA reports on just-in-time topics, trends, and case studies ...

Total access to all INMA reports on just-in-time topics, trends, and case studies ...

INMA: About Lukas GörögAI and Data Strategy Lead Neue Zürcher Zeitung (NZZ) Zurich, Switzerland Lukas Görög is AI and data strategy lead at Neue Zürcher Zeitung (NZZ) in Zurich, Switzerland. Lukas can ...

Chris Paine is head of premium content at The Sydney Morning Herald and The Age in Australia. Chris can be reached at [email protected] or @chrisreespaine.

Gustav Aarup Lauridsen is lead data scientist for Constructive News Mirror in Aarhus, Denmark. He can be reached at [email protected].