Amazon's Alexa has been updated to protect the magic of 'Elf on the Shelf' for children. Previously, the smart speaker ...

Another agreed: "Fantastic fun, really good quality too and to have the places local to us was great for the kids." However ...

Amazon's Alexa horrified some parents when it answered kids' questions about "Elf on the Shelf." So I asked the company what ...

Amazon chief Jeff Bezos, while a global tech titan, prioritizes his four children's privacy and grounded upbringing. He ...