Google's new AdWords Experience, an update to AdWords Manager, is meant to help brands tweak their ad campaigns to address shoppers' "micro-moments." Every shopper wants to get bargains online, ...

Letting an agency have the reins on your AdWords campaigns can give your company an edge over competitors. Here are five reasons why hiring the right PPC agency.can be beneficial for you. Having ...

Google has rebranded AdWords as Google Ads and consolidated its other advertising products into Google Marketing Platform and Google Ad Manager. The change is intended to make it easier for small ...

Google announced on Google+ and Twitter that now you can add, edit or delete keywords within your AdWords campaigns directly in the Google AdWords mobile app on iOS or Android. You can also add ...

Google has announced they are rebranding their 17+ year old brand money maker, AdWords, to simply Google Ads. Google launched AdWords back on October 23, 2000, almost 18 years ago, and was the driving ...

Google has added more ways for businesses to target their known customers with AdWords campaigns. As of this month, advertisers can upload phone numbers and mailing addresses for Customer Match ...

Search giant Google has released an application development tool to its advertising partners in an effort to help them better monitor online-ad performance. Google released a free test version of an ...

Google is retiring its two most-recognized advertising brand names — DoubleClick and AdWords — as part of a broad rebranding of its ad products. The new Google ad lineup will comprise three main ...

If you use Google services, and you don't want anyone raiding or wrecking your account and services--not to mention your life--Google two-step verification security is for you. Read now Google is ...

Google’s complex lineup of ad products is getting rebranded. Sridhar Ramaswamy, the senior vice president who leads Google’s ad efforts, explained the rebrand at a press event this morning, where he ...