A good bra is a woman's best friend — it offers support, comfort, and freedom. Bra straps, however, lose their sturdiness and elasticity with age. We accelerate this process when we repeatedly yank ...

Wearing a perfect sized bra is not the only important thing that you should be paying attention, how you wear it also makes a whole lot of difference. The average women would do anything to get firm ...

A SAVVY fashionista has shared how you can easily adjust straps on your favourite bra to make sure it fits all tops no matter their style. Backless, strapless, with a plunging neckline, halterneck – ...

Don't freak out, but your entire life has been a lie. As Huff Post found, a Twitter user posted a photo of a bra tag instructing how to correctly put on a bra, and the internet went absolutely bonkers ...

Every once in a while, an age-old debate resurfaces that leads people to question something once considered quite simple. For instance, what is the best way to put on a bra? It's an ongoing debate ...

From the correct cup size to the perfect band width, finding a bra that fits just right can be a minefield for many women. Fortunately Julia Mercer, Head of Bra Fit at Marks & Spencer, has shared her ...

Continuing a record of tech-based innovations in the intimates category, Soma introduced its Bodify bra, which features patent-pending Flexicup Pad Technology made of materials that self-adjust to fit ...