Astronomer taps Gwyneth Paltrow
Digest more
Astronomer turned a viral CEO scandal into a data-driven PR win—showcasing the power of real-time analytics, AI infrastructure, and brand storytelling.
Astronomer, the New York data tech firm caught up in the Coldplay concert "kiss‑cam scandal," has hired actress Gwyneth Paltrow for a lighthearted marketing video which capitalizes on the attention driven by two executives caught canoodling at the gig.
Explore more