Earlier this week, the Falcons publicly admitted that the younger Ulbrich came across the draft phone number for Sanders on an unlocked iPad while visiting his parents' home. He made a note of it and then used it for a prank call. The college student later owned up to his mistake and took to social media to apologize.

In a first of its kind, the NFL fined the Falcons $250K and DC Jeff Ulbrich $100K over the leak of Shedeur Sanders’ phone number during 2025 NFL draft

The NFL didn’t wait long to hit the Falcons with fines for a prank phone call to Shedeur Sanders. The NFL fined Atlanta $250,000 and defensive coordinator Jeff Ulbrich $100,000, according to NFL Media, for the call made by 21-year-old Jax Ulbrich and a friend.