APAC, excluding Japan, posted the steepest global decline.

Spikes Asia, APAC’s most distinguished award recognising creativity and marketing impact, has announced its 2026 jury ...

WPP has promoted Elav Horwitz, executive vice-president, global head of strategic partnerships and AI solutions, to chief ...

Most brands try too hard to convince. Kids remind you that when something feels good, it doesn’t need explaining.

New ad spots for Yahoo DSP were released this week as part of the demand-side platform’s multichannel Expect Results campaign ...

When Moneka Khurana says it’s time for the Chief Marketing Officer title to retire, she isn’t courting controversy. She’s ...

On Children’s Day, director Keith Gomes and activist Dipesh Tank discuss how Dear Men seeks to make India look unflinchingly ...

For Campaign India, which runs CIDCA as part of its wider commitment to industry insight, the awards are not merely an annual ...

Richard Foster is suing the holdco for $100 million over claims that he was fired in retaliation for flagging a hidden rebate ...

The ‘Official Apology Statement’ that went viral among brands recently was more than a trend; it reflects the changing ...

Articles written by Vikas Nowal ...

This doesn’t mean an outright rejection of all premium products; rather, it signifies a re-evaluation of perceived value and ...