Here's what to know about the Poppi vending machine controversy, including how it started and what the brand owner has said since the drama began during Super Bowl weekend.

Poppi's director of PR and communication told Newsweek that the soda brand cannot wait for people to see what's next.

The influencers posted videos about these gargantuan gifts on TikTok, racking up millions of views, but unfortunately for the soda brand, the public’s reaction to the activation was as ice-cold as the soda stocked in the machines.

The popular alternative soda brand Poppi has been labeled out of touch after its latest influencer marketing campaign included sending influencers full-size hot pink vending machines to their homes.

If there's one thing the internet loves, it's a good brand scandal. And this week's drama? Brought to you by Poppi, the trendy prebiotic soda brand that accidentally turned a Super Bowl campaign into a PR disaster.

Poppi founder Allison Ellsworth addressed the backlash the brand received over its Super Bowl LIX campaign, which saw influencers given vending machines stocked with the prebiotic soda.