Why the Starbucks “Bearista” cup, Trader Joe’s mini totes and Stanley’s Target-exclusive Valentine’s Day tumblers were such hits with consumers.

To get a clearer picture of the range of applications, Ad Age spoke with teams behind three recent account wins: Tropicana, Spectrum and Bayer.

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Every year, as the nights grow longer and the first frost settles across Britain, one tradition signals the official start of the festive season: the John Lewis Christmas advert. For many across the ...

Asda’s share of the grocery market has plunged to a new record low, piling pressure on boss Allan Leighton to show signs of a ...

It's still only early November, but Christmas adverts are already coming thick and fast. While they feature the usual sprinkle of festive cheer, experts say this year’s ads have also been tapping into ...

Thanksgiving isn't even here yet, and many Georgians already can't wait for Christmas. You can tell because lights have already begun to go up, and soon some of the biggest ticketed displays will be ...

Burberry’s festive spot features comedian and actor Jennifer Saunders welcoming an all-star guest list to a London townhouse to celebrate Christmas together. “Twas the knight before…” opens with ...

Coca-Cola unveiled its 2025 Christmas ad, utilizing artificial intelligence to create the entire festive message once again. The company shared that this year’s campaign shows major progress compared ...

Coca-Cola rolled out its 2025 holiday campaign this week, relying heavily on artificial intelligence to do the work of a team of creatives. The company revived its classic red trucks, lighting the way ...