Letting an agency have the reins on your AdWords campaigns can give your company an edge over competitors. Here are five reasons why hiring the right PPC agency.can be beneficial for you. Having ...

Google's new AdWords Experience, an update to AdWords Manager, is meant to help brands tweak their ad campaigns to address shoppers' "micro-moments." Every shopper wants to get bargains online, ...

Google has rebranded AdWords as Google Ads and consolidated its other advertising products into Google Marketing Platform and Google Ad Manager. The change is intended to make it easier for small ...

Google announced on Google+ and Twitter that now you can add, edit or delete keywords within your AdWords campaigns directly in the Google AdWords mobile app on iOS or Android. You can also add ...

Google AdWords is a pay-per-click service. Unlike traditional advertising, PPC ads cost money only when someone clicks on your ad. Most importantly, AdWords enables you to track the success of your ...

A Google AdWords Help thread has one Opera browser user complaining that he can't sufficiently manage his Google AdWords account using that browser. The Opera user said: The AdWords interface does not ...

Search giant Google has released an application development tool to its advertising partners in an effort to help them better monitor online-ad performance. Google released a free test version of an ...

There’s a legend in the digital marketing world of a college graduate who wanted to work at a large digital agency. This enterprising young graduate submitted his resume, and when he didn’t hear back, ...

Google has added more ways for businesses to target their known customers with AdWords campaigns. As of this month, advertisers can upload phone numbers and mailing addresses for Customer Match ...

Google is retiring its two most-recognized advertising brand names — DoubleClick and AdWords — as part of a broad rebranding of its ad products. The new Google ad lineup will comprise three main ...

If you use Google services, and you don't want anyone raiding or wrecking your account and services--not to mention your life--Google two-step verification security is for you. Read now Google is ...