Prebiotic soda brand Olipop said Wednesday that it was valued at $1.85 billion in its latest funding round, which raised $50 ...

Better-for-you soda is now a billion-dollar business. Well, closer to $2 billion, actaully. Prebiotic soda brand Olipop just closed a $50 million Series C funding round valuing the company at 1.85 ...

Trendy prebiotic soda brands Poppi and Olipop are beefing online. But which one is actually better for you? We asked a ...

Poppi's director of PR and communications told Newsweek that the soda brand can't wait for people to see what's next.

The prebiotic soda offering is the top non-alcoholic brand in the U.S. by dollar sales and unit growth, according to the company.

The better-for-you soda company Olipop has closed a $50 million Series C funding round that gives the business a valuation $1 ...

If there’s one thing the internet loves, it’s a good brand scandal. And this week’s drama? Brought to you by Poppi, the ...

The, the day after the Super Bowl, Allison Ellsworth, Poppi’s co-founder and chief brand officer, took to TikTok to address ...

The incident has sparked a broader conversation about the ethics and optics of influencer marketing. Some content creators ...

Poppi founder Allison Ellsworth addressed the backlash the brand received over its Super Bowl LIX campaign, which saw influencers given vending machines stocked with the prebiotic soda.

What about diet soda? “While diet drinks are low in calories, they often contain artificial sweeteners that some people ...

While stunts work for attention, both positive and negative, it’s important for brands to understand that customer loyalty is ...