Besides the US and the UK, all other geographies which includes APAC grew by 43.6% Contact Customer Support at ...

While new AI-driven tools have made the adoption of ad measurement solutions easier, a new report shows that advertisers ...

As the film progresses, this void is slowly replaced by calm, comfort, and control as nurses step in—picking up calls, cradling newborns, offering a hand after surgery, and translating medical jargon ...

As digital-first brands prioritise values over visuals, Edelman India’s senior strategist says that the packaging playbook is ...

In a world full of sameness, the most memorable brands are the ones that take creative risks while staying true to who they are, opines SummerOwl Studio founder and creative director.

The campaign centres on the concept of ‘Viraasat’ (heritage), focusing on how mothers pass down values through everyday actions rather than grand gestures. The film shifts away from conventional ...

Our weekly roundup of the latest appointments and account wins news from Madison Media Alpha, EndemolShine India, Mediascope, ...

Video may be B2B’s new darling, but LinkedIn’s BrandLink is selling context, not cheap clicks—marketers and publishers take ...

As connected TV becomes a media mainstay, marketers face a sharp paradox—rising ROI hopes, but murky metrics and mounting ...

The independent ad agency is targeting the USA and UAE markets with a registered US business and planned Dubai office.

This year’s Shortlisting Jury panel includes industry expert representations from 79 country-markets across various ...

Google’s AI Max for Search signals a shift in how information is found, used, and expected to perform—and is raising new ...