Healthcare affordability will be a major theme, and medical marketers have a growing role to play in the conversation.

Merck's Courtney Ronaldo discusses the strategy behind the company's new oncology campaign, its multichannel presence at ESMO ...

If 2025 was the year in which Reddit popped for pharma, 2026 is when Reddit sustained its success and built off that ...

The streamer plans to bring its ad-supported tier to 15 more countries in 2027 after trimming this year’s advertising outlook ...

The Omnicom CEO outlines growth opportunities, holding company competition and his plan to control talent turnover one year ...

Omnicom Public Relations posted Q3 revenue of $678.3 million, a 79.8% rise from the same period a year prior, which was the ...

A group of Democratic senators is demanding that the federal agency overseeing Medicaid — the health coverage program for ...

Telehealth companies prescribe GLP-1s for addiction despite lack of FDA approval for the indication; CDC ignored states ...

CSL named ViiV Healthcare CEO Deborah Waterhouse as its next CEO. WellSpan named Roderic Olvera Young senior vice president ...

A counterintuitive approach to stopping measles; Abbott separates its nutrition business; Mark Cuban hones in on rare disease ...

The proposed settlement requires Publicis to preserve LiveRamp’s neutrality and protect customer data, addressing concerns the group could use the platform to disadvantage rival agencies.

Researchers say ads were used to deliver zero-click spyware across nearly 200,000 apps and websites worldwide, including ...